Have you seen the Social Media Revolution videos? These are some of the most visually engaging demonstrations of the power of social media. They are based on Erik Qualman’s Socialnomics.
Questions to consider:
- Email may not be around forever?
- Time spent on Farmville and social gaming can count as real social behavior research since there is $6 billion at stake there?
- We better teach our kids the citation for Wikipedia – will they even look for information anywhere else?
- Who are the 7% of marketers still not using social media?
- What do physical boundaries mean if Facebook is our third largest nation?
It is sometimes hard to appreciate a paradigm shift when it is happening in the course of our life time. When I remember that I got my first email account in 1994, it still strikes me with awe to think of how far we have come since then in terms of communication, connection and social networking. I like the Social Media Revolution videos because they remind me that this is a juggernaut still gaining momentum.
As Qualman eloquently puts it, “We don’t have a choice on whether we do social media, the question is how well we do it.”